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U.S. Olympic Committee

Annual Report - Athletic Dedication

Unconstrained by the usual restrictions of the SEC and financial reporting, this annual had the unique opportunity to leverage narrative and high-impact photography to tell the story. The visual concept captured the action and excitement of individual events in full-page photographs, while inset photos conveyed the dedication and the solitude required of a world-class athlete. The varnished narrative mirrors the athlete's internal dialog, allowing the reader to glimpse the psyche of an aspiring Olympian.

Recognition

Graphis DesignBronze ADCH Award